In this Marketing Update, Tracey talks about taglines. Taglines are most effective when they're catchy, memorable, and communicate the business's values and identity. This can be a powerful way to make your business stand out and make a lasting impression on clients or customers. Creating a great tagline starts with a sound marketing strategy.
Today we are going talk about getting found online. Last time we talked about website SEO and making sure you have the proper keywords set up on on your website, but that is only the first step. But that is not enough in today's crowded digital space. Today’s websites are not fix it and forget it ventures. To really get found online, you have to actively drive traffic to your website. So, how do you do that?
Today we are going to talk about website SEO and what that means. SEO means search engine optimization, but what it really means is “getting found online”, and a lot of people ask us about this when we are building their sites. In essence, the question goes something like this: Are you going to maximize my site for SEO, so that when we launch it, we get found online?