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CASE STUDY: How LEGO Serious Play Helped Our Client Identify His Target Market and Combat Imposter Syndrome

Tuesday, 28 February 2023 by Tracey Cheek
Lego Serious Play
Tom C. had a brand-new business that he was excited about. However, like so many entrepreneurs just starting out, he struggled to explain his business in simple terms. Instead of a clear, concise “elevator pitch,” he found himself rattling off credentials, rambling about specific aspects of his services and causing prospects to tune out and
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