Speak

Your Identity: The Importance of Color

Friday, 26 August 2022 by Tracey Cheek

In our previous post, Your Identity: Vision, Mission, Values and the Ultimate Why, we built up our case for the power of a brand. To recap, business owners can build powerful brands like McDonald’s, Nike and FedEx. First, however, small-business owners and entrepreneurs must create a marketing strategy to achieve this.

power of a brand

Published in Blog

No Comments

Your Identity: Vision, Mission, Values and the Ultimate Why

Tuesday, 26 July 2022 by Tracey Cheek

In introducing our “Power of a Brand” blog series, we underlined the importance of a brand and brand strategy for small b2b businesses and entrepreneurs. The take-home from the introduction is anyone can build a powerful brand, even if you think there is not enough time, or you don’t know how to start.

power of a brand

Published in Blog

No Comments

The Power of a Brand

Wednesday, 29 June 2022 by Tracey Cheek

What do you think of when you hear the word brand? Nike, Coca-Cola, Apple, Levi’s, Lego? Your brain could go on and on. You can picture the logo in your mind, and the image alone sparks your memory of experiencing that brand before.

power of a brand

Published in Blog

No Comments

Uptimize Marketing: Upgrading your Marketing Approach

Friday, 11 March 2022 by Tracey Cheek

Tracey Cheek started this company seven years ago. She has a long history in the aviation industry and has helped many business colleagues develop their marketing. Over time, she saw her client base grow far beyond aviation, and as the team grew, she realized that TLC Marketing had grown far beyond its original scope. That’s when she gathered the team and decided to rebrand.